Factor Drops New Video in Advance of Woke Up Alone: Interview

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“Don’t Give Up” features Kirby Dominant & Jeans Boots

Factor, aka Graham Murawsky the Saskatoon hip-hop producer, has just dropped his latest video for the song “Don’t Give Up”. The single is from his upcoming full-length album Woke Up Alone, which is out on July 23 through Fake Four Inc.

The video premiered on Exclaim.ca on Monday.

With the album covering a story arc of “a necromantic play told in five scenes,” the song only hints at how deep this production is going to be.

The video starts with several hoodlums bum-rushing a house to steal a casket, awakening a distraught-looking Kirby Dominant, who, along with Factor, forms the duo Paranoid Castle.

Or maybe they are just normal dudes. After all, the vid was shot in Saskatoon in the middle of winter, where wearing a balaclava in public, even into a liquor store at night, is acceptable.

Along with a spooky Jeans Boots aka Jeanette Stewart, “Don’t Give Up” culminates into a haunting and emotional ending.

Ominocity recently caught up with Factor, who gave us a look into Woke Up Alone and his upcoming summer appearances.

Ominocity: What inspired you to make an album about something so seemingly morbid?

Factor: Well it is a concept that I thought pretty much everyone one could relate to on some level. I think everyone has had to deal with death and loss in some capacity – it is on some real life shit. I want to make music that gives people some kind of a real feeling.

OM: What can fans expect from Woke Up Alone?

Factor: Fans can expect an interesting concept album that you can listen to start to end. I concentrated on making the songs in a way that they were dope and catchy to listen to on their own as well as work in the concept. You can ultimately expect to NOT hear a bunch of watered down bullshit with this record.

Make sure to catch Factor this summer around Saskatchewan:

June 14 – Saskatoon, MoSoFest (DJ set)
June 15 – Saskatoon, MoSoFest (with The Chandeliers and Side Road)
July 26 -28 – Bengough, SK, Gateway Festival (with Def3 and The Chandeliers)
August 10 – Saskatoon, The Odeon Event Centre – ALBUM RELEASE PARTY, with special guests Fake Four and Side Road
August 15 – Nelson – Kootenay Coop Radio Basement
August 16 – Kelowna – The Habitat
August 17 – Squamish – Ruddy Duck
August 18 – Whistler – Maxx Fish
August 19 – Vancouver – Biltmore Cabaret
August 20 – Victoria – Copper Owl
August 21 – Kamloops – Sports Center Lounge
August 23 – Medicine Hat – Alabama’s
August 24 – Calgary – The Alibi Room
August 25 – Edmonton – Wunderbar
August 29 – Saskatoon – The Hollows
August 30 – Regina – O’Hanlon’s
August 31 – Winnipeg – Windsor