WordPress powers a famously huge number of the world’s websites. That alone should tell you that it is a respected platform that offers you the potential to make a hugely successful site. This guide is here to help you to understand everything you need to know to run a successful business on WordPress.
What is WordPress?
WordPress isn’t a website builder as you might be thinking of one (maybe you’re familiar with Adobe Dreamweaver). Instead, it is a Content Management System, or CMS. A CMS is software that helps to manage all the content you need on your site – whether that’s blog posts, images, videos or more. A CMS will also manage the users that can log-in to your site, taking care of the email addresses and passwords, as well as customer information. WordPress is the biggest CMS in the world – the statistic is that it powers 32% of all websites on the internet. Best of all, it is free open-source software.
What Are the Benefits of Using WordPress?
There are many benefits of using WordPress:
- It is a flexible platform – which means that it is easy to scale your site with your business
- User-friendly design – it does not require extensive web development knowledge to set up your dream site
- Themes for personalization – WordPress themes make it easy to develop the look of your site
- Plugins – it enables you to add additional features to your site
- Responsive mobile design
- Optimized for SEO
How to Make Your WordPress Website Stand Out
Building a WordPress website is relatively simple, which is one of the reasons why it is such as popular choice. However, while building the foundations of your site isn’t too difficult, creating a site that stands out and appropriately represents your brand is more challenging. To ensure your WordPress website is successful, it is recommended that you use the services of a WordPress website developer. When choosing a WordPress developer it is vital that you think beyond the initial launch of your site. As one woocommerce developer in manchester rightly says, for continued success you need to partner with an agency that sees the big picture of your brand, rather than focusing on one specific project. Doing so means that you have a partner who can help you to continue to grow and develop your site for success in the future.
The Possibilities of WordPress
WordPress presents an amazing opportunity to create a successful business website. Some of the world’s biggest companies, Including Mercedes-Benz and Disney use WordPress. However, it’s not as easy as just picking a domain name, uploading some pictures and waiting for your traffic to flow in.
To make the most out of this site you need to partner with a website design agency that can help you to personalize your site. A successful WordPress website shouldn’t look like a WordPress website – if you want to be successful, you need to use the platform as an opportunity or head start for building a successful business website that is distinctly your own.